App reDesign Case study

KEXP is a listener powered non-profit arts organization. Their mission is to enrich the lives of their listeners by championing music and discovery.

Duration

10 weeks

Role

SVC Student

Art Direction

User Interface Design

Rebranding

Wireframing

Tools

Sketch

InVision Studio

Photoshop

Illustrator

Problem

The current app was not very engaging and the company wanted to emphasize the donation flow as well as the vast amount of archives users can listen to.

Goal

The goal was to emphasize the donation flow for those dedicated users who make donations and keep the non-profit organization afloat. A second goal was to utilize the vast amount of show archives and translate them into an easy interface in which users can access them.

Solution

Create a simple and clean interface with a horizontal scrolling page navigation. Utilizing a collapsable mini player and simplifying the donation flow so that the user can contribute with just a few clicks.

KEXP is a nonprofit arts organization serving music lovers through in-person, broadcast and online programming. KEXP operates one of the most influential listener-supported radio stations in the world, 90.3 KEXP-FM Seattle, with online and on-air service reaching over 200,000 global listeners each week.